ANNOUNCEMENT: Cyclova XC To Open A NEW SHOP - Fall 2011!

Cyclova XC will always be about having fun with our sports - and helping others do the same!

For Immediate Release:  Cyclova XC to launch a retail bike, xc ski, and run shop in the Upper St. Croix Valley, fall of 2011!

Cyclova XC has been a fantastic journey so far, but this is just the beginning!

Those of you that know Ben and I are well aware that we've taken a different and dynamic approach to the "professional amateur athlete" lifestyle for decades!  Events like the Firehouse Fifty, Chequamegon Fat Tire Festival, Birkie, and Grandma's Marathon have literally comprised the founding pillars of our very lives!  For the sake of camaraderie, friendship, and fun, we've founded two of the area's major race teams, and we're eternally grateful for the great times we've spent with great people both training and racing in the Northwoods.

In 2009, we recognized that there was a distinct lack of bike, xc ski, and trail running teams/clubs in the upper Midwest, particularly teams simply focused on having fun with our sports.  So, we launched our team and since then, over 100 people are members of Cyclova XC and  have purchased team gear from us.  Our team members range from first timers to National Champions - but they have one thing in common - their reason for being out is to have fun.  Our team continues to gain momentum and will always be a core part of Cyclova XC!

At the same time we launched our team, we also launched our website.  Since then, we have put up more than 600 posts, with posts nearly every single day.  Our website has something for everyone, ranging from World Cup ski wax techs to someone simply looking to get a good laugh!

For some time, we've noted XC Skiers feeling a void in terms of the ski service available in the region - particularly Nordic Stonegrinding.  During the winter of 2010-2011, we launched Cyclova XC Racing Service - a Nordic ski service bringing proven World Cup level expertise to the common skier, with a focus on Stonegrinding.  In it's inaugural season, this program was embraced by ski racers from coast to coast, factory team skiers to first timers. 

For some time, we've been hearing of the lack of a great service oriented bike, xc ski, and run shop in the region - specifically the upper St. Croix River Valley.  Silent sport enthusiasts of the region tell us that they want a shop to call home - a shop that welcomes all and provides World Cup expertise to the common enthusiast or beginner.  After many of these conversations, much research, and years of preparation, Cyclova XC will be opening a XC Ski, Bike, and Trail Run shop in the Upper St. Croix Valley - fall of 2011!

Stay tuned for much more information (including store location, what brands we will carry,  and much more) on this exciting announcement.  Also, let us know what you'd like to see from us!  

We look forward to seeing you in our store this Fall!


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