New Store Hours

Monday: 10am - 7pm
Tuesday: 10am - 7pm
Wednesday: 10am - 7pm
Thursday: 10am - 7pm
Friday: 10am - 7pm
Saturday: 8am - 5pm
Sunday: 10am - 5pm

Solstice Chase Elite Rider Call Out: Jeff Colbert

We're delighted to have 2013 Solstice Chase 42k Men's Champion Jeff Colbert returning to the 2015 Solstice Chase!  Photo Credit:  Chris Gibbs
The Solstice Chase Fat Bike Race is a celebration of Winter, a community festival, and yes a BIG TIME BICYCLE RACE!  As this is a big scale bike race drawing riders of all abilities from across the country, and the first event of this year's Great Lakes Fat Bike Series, we're excited to be welcoming a bunch pro racers to this year's event!  Many of these pro & elite racers will be in pursuit of the HUGE CASH PRIZE for the fastest male and fastest female in the 42k event!

The huge list of pro & elite racers who will be toeing the line and after the $1000 cash purse in the 42k Solstice Chase main event is huge.  Even more huge is the fact that we are nearly at the 300 mark for pre-registered racers (that's right, if you haven't registered yet, you better do so now!  
We're delighted to announce that the 2013 Solstice Chase men's 42k champion will be again returning to the 2015 Solstice Chase....  JEFF COLBERT!  Jeff is one of the toughest riders we've ever seen - when the going gets off the charts tough, he gets stronger and savors it!  The 2013 Solstice Chase was definitely voted by most participants to be one of the toughest days on a bike ever encountered - the deep soft snow, coupled with very difficult course made for an incredibly tough day!  We are thrilled to have Jeff competing at the 2015 Solstice Chase - welcome Jeff! 
Jeff looked fresh as a daisy after winning the 2013 Solstice Chase - which most racers considered to be one of the most difficult days ever on a bike - huge fresh snowfall (soft conditions) on a very challenging course. 
I recently asked Jeff how he was feeling about the coming event, and following are his thoughts: 
"Looking forward to the opening round of Fat bike racing. Solstice chase is an eye opener or lung opener depending on your training. I have been putting in the hard training just to be able to compete with most of these guys. I'm hoping for treacherous conditions. The kind that make most people cry. That's when I usually excel. Bring on the snow, Ice, mud. Anything but smooth grass. Can't wait to see all of my friends and racers on the starting line."

Not interested in riding?  Join us & make a day of it by enjoying the biggest wedding barn in Wisconsin (which will be partially heated), spectating, enjoying the groovy tunes by globally renowned "DJ ESP", ringing a cowbell & cheering on the racers, chatting with the bike vendors (45NRTH, Advocate Cycles, and HED) on hand, or enjoy amazing food or drink from Cafe Wren!  For the full scoop on our amazing race venue and many of the great things happening at this community event, CLICK HERE!

For the full scoop on the Solstice Chase, click HERE.  To register, CLICK HERE!  If you are a pro racer interested in competing at the Solstice Chase, email

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